Marguerite Cole

Microsoft

BIOGRAPHY

Driving innovation via technology requires we identify and manage the impact on people and their business processes. While I was at Xerox, while I was focused on selling high-speed printers. I connected with the customer need to decrease the cost of customer acquisition. The connection was utilizing the power of color and variable data to create 1-1 marketing collateral that resulted in an increased response rate. At Microsoft we empower people to achieve more. There is a difference between doing more and achieving more. Customer challenges are not about upgrading technology or taking advantage of a new capability. It is about increasing productivity and competitive advantage, transforming business processes to increase customer acquisition, or optimizing costs to surface reinvestment dollars. Technology alone does not suffice. I focus on advocating the end-to-end solution that considers the adoption of the technology into the business processes, user experience, and enabling IT to manage and govern a new environment designed to meet the business needs of the organizations. A common thread in all my career moves, is the focus on understanding how to accelerate company growth and the utilization of technology innovation as an enabler.

Kathleen Wilson

Microsoft

BIOGRAPHY

Kathleen is Program Manager, Modern Service Management and Adoption & Change Management at Microsoft. She has close to 25+ years of experience in IT with a solid background in IT Operations and Consulting. As a Modern Service Management(MSM) Leader, Kathleen heads a worldwide community of peers who have transformed traditional ITSM into MSM. She is also an ITIL v3 expert, with an ITIL foundation certification. She is co-author of an MS Press Book-Optimizing Service Manager, a contributing author to System Center 2012: Service Manager Unleashed , and recently created the Modern Service Management for Azure Whitepaper, and a Channel 9 Video. Kathleen has also spoken at internal and external Microsoft and Industry events.

    Fill out the form below to watch the session video

    SESSION DETAILS

    Topic
    Help customers get tangible business value from solutions
    Start Date
    Wednesday, 19 May 2021, 02:00 PM EST
    Length
    45 Minutes
    Sponser
    Quadrion
    Session Type
    Panel Discussion
    Track
    Solutions vs Implementations